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How To Turn A Trend Into A Sale

By Wayne O'Neill

Every day here at RESET, we talk to owners at the highest levels within organizations and institutions about how they want to compete, how they want to engage with their customers, and how they want to leverage various stakeholders. Combine this with our methodology designed to leverage connections, it puts us in the unique position […]


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Owners Are Icebergs: How to Unlock Hidden Potential

By Wayne O'Neill

Institutional owners are like icebergs. You can really only see what’s on the surface. The tip of the iceberg is all they’re making visible to you. This isn’t because they’re hiding their wish-list from you — it’s because it simply doesn’t occur to them that you can help them with what’s under the surface. I […]


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Why We Coach Connecting – and Won’t Just Introduce you to our Contacts

By Wayne O'Neill

As our leadership network and the value of our clients’ projects have grown in the last several years, people often ask us to connect them with our clients. Now, we are passionate believers in the value of connecting people. Our proprietary coaching methodology is called The Connection Process for a reason. BUT. Connecting people without […]


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If You’ve Been Burned by Sales Coaches in the Past, Read This Now

By Wayne O'Neill

When done right, sales coaching should be a lot like performance (athletic or even performing arts) coaching. The coach helps the client identify gaps and opportunities that the client can’t see for themselves because they’re too close to their own work. Sometimes even the most successful professional needs an outside specialist to take their performance […]


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Social Business: How to Convert Contacts into Cash

By Wayne O'Neill

Most of our coaching clients here at RESET are in one of two phases. They’re either cultivating relationships that can someday be monetized and leveraged to build their legacy, or they’re ready to leverage relationships that they’ve been building over years. Does this sound opportunistic? It’s actually not. Leveraging relationships can be beneficial for both […]


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How Leaders Monetize Their Social Legacy

By Wayne O'Neill

Many leaders are concerned about what legacy they’re building. Few realize the legacy they’ve already built. And even fewer tap into that existing legacy to benefit their company and the companies of those people they’re already connected with. In my 15 years of practice, I’ve noticed that top leaders are most often focused on these […]


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4 Steps to Year-Round Performance

By Wayne O'Neill

Congratulations! You’ve officially made it through the first quarter of the fiscal year. How are you doing with your overall progress toward your company’s annual goals? Here at RESET, we’ve noticed with our clients that this is the time of year when a bit of a slump starts to happen. They start to lose their […]


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Stop Networking, Start Socializing Strategically

By Wayne O'Neill

In business, networking at social events such as happy hours and company-sponsored dinners is a great way to spot and create new business opportunities. Unfortunately, many people aren’t getting as much out of these occasions as they could. And sometimes, the networking goes wrong in surprisingly subtle ways. At RESET, we coach our clients on […]


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Sales Fails Explained

By Wayne O'Neill

In my years of coaching clients here at RESET, I’ve seen the same business development mistakes arise again and again. These mistakes, however, can easily be solved by changing your frame of reference. In today’s post, I’m going to talk about the five most common business development mistakes I see, and how to change your […]


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