Blog

How to Leverage Twitter at an Event

By Wayne O'Neill

I’ve been to plenty of conferences and tradeshows during my career, but recently, when I attended The 2014 P3 Conference, I did something a little different than the other white-haired guys in my peer group. I used the conference hashtag on Twitter—before, during, and after the event. From my experience, you get more out of an event if you’re utilizing social media.


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You can’t sell externally unless you can sell internally

By Wayne O'Neill

This is concept is like a commandment to me, yet few people get it. They want to get out in the field and sell, sell, sell–meet clients alongside their team members, talk about their product or service, and leave with a check in their hands. But they’re missing an important component when the entire team isn’t on board.


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RESET: What I Want You to Buy is Stop Selling

By Wayne O'Neill

In 2014, Wayne O’Neill will publish his first book, titled RESET: What I Want You to Buy is to Stop Selling. RESET is about The Connection Process; the methodology developed by Wayne O’Neill that helps businesses grow in a faster, more collaborative, and intelligent way. By showing leadership teams how to unhook from traditional (linear) […]


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Leveraging LinkedIn as an Account Development Tool

By Wayne O'Neill

Most of you have a profile, but do you know how to use LinkedIn to your greatest advantage? For me, LinkedIn isn’t just an online resume. It’s an Account Development tool that can be used in a multitude of ways, such as…


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Sales Training and the Sochi Olympics

By Wayne O'Neill

People use sales training to solve profit growth issues. They give the leader of their sales team a checklist of things a salesperson needs to know, and they think that’s enough. I’m not against sales training at all, but there are some major flaws in leadership thinking if they assume that sales training only will be a cure-all.


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My Experience at The 2014 P3 Conference

By Wayne O'Neill

Last week, I was in Dallas for the 2014 Public-Private Partnership Conference, or P3C. P3C’s goal is to gather people together who are decision makers. Trustees, city officials, state officials, people from the owner’s side who need funding, and they link them with people who have financial solutions or design solutions. Pulled together, these people create discussions about possibilities for partnerships.


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What to do about that one guy that hates your idea or product

By Wayne O'Neill

Being a manager would be a lot easier if it weren’t for people, so they say. Whether you’re managing a project or working as a change agent, setbacks are a given. There’s almost always that one guy who seems to just hate your product or service. What do you do when this problem comes up? How do you deal with push back?


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Tips for Startups to Excel with Go-To-Market Strategies

By Wayne O'Neill

Navigating a startup isn’t easy. I know firsthand how quick (and often) roadblocks can occur and how there’s often a lot of disappointments before there are triumphs. When speaking with others who are involved in startup companies, I’ve find that many entrepreneurs make some of the same mistakes.


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RESET: Developing Multiple Paths To Connection

By Wayne O'Neill

Welcome to our continuing series about connecting with our clients, and this is another really important concept that has a lot of counterintuitive thoughts in it, that I want everybody to really pay attention to. Cause it’s something that we really obsess about when we’re coaching our clients, and that’s having multiple paths to connecting to an organization to get decisions and also to get a more robust account relationship.


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